Blockchain Unstoppable
Our efforts to apply blockchain to the coffee chain haven't gone unnoticed. Guido previously traveled to the World Bank in Washington with Minister Kaag, and at the end of August, he visited tea and cocoa farmers in Ecuador with the UN. Meanwhile, colleague Sander spoke at the FAO Congress of the UN in Rome. Behind the scenes, we’ve been working on a new blockchain platform, which we aim to test during the upcoming harvest with farmers. So, we’ll have more to share soon. And in the next update—news about our Token experiment!
“We see blockchain as the best lie detector.”
—Guido van Staveren, World Bank Spring Summit
Blockchain as a Lie Detector
Blockchain provides a reliable and transparent system for tracking every single transaction in the value chain—down to exactly what smallholder farmers are paid and when. Even better, it shifts value to where it belongs, enabling fast, direct digital payments to farmers. No more middlemen. Blockchain is a giant leap toward fairness. It’s decentralized, immutable, and publicly available.
Blockchain makes shared value chains and inclusive business models possible.
Follow the Money 
FairChain goes further than certification. For decades, major coffee multinationals have profited hugely from the labor of smallholder coffee farmers in developing countries. Today, coffee-producing countries receive just 2% of the added value from a typical cup of coffee.
We're gearing up to launch a new coffee venture—introducing blockchain tech to our FairChain smallholder farmers in Limu, Ethiopia.
Blockchain will be a cornerstone of our mission to drive value back to farmers, improve access to credit, and move closer to a living income.
Towards Transparent Supply Chains